WEBSITE COPYWRITING SERVICES FOR MISSION-DRIVEN FOUNDERS & BRANDS
NAIL YOUR WEB COPY WIN MORE BUSINESS
YOU’RE SHOWING UP FOR BUSINESS. IS YOUR WEBSITE DOING THE SAME?
When your ideal customers and clients can’t find you online, or they’re getting lost in generic messaging that sounds like everyone else, there’s no question you’re losing conversions. You’re changing the game. Time for web copy that proves it and sells it with confidence you can own.
→ Attract people ready to take action on your offers
→ Cut through the noise with messaging that communicates your edge and impact
→ Create connection without the hard sell
→ Win business and loyal advocates who champion your cause
WEBSITE MESSAGING THAT SELLS WITHOUT COMPROMISE
Web copy that attracts people who value what you do, the difference you make, and who aren't afraid to pay your premium prices!
WEBSITE MESSAGING THAT SELLS WITHOUT COMPROMISE
Web copy that attracts people who value what you do, the difference you make, and who aren't afraid to pay your premium prices!
→ Attract people ready to take action on your offers
→ Cut through the noise with messaging that communicates your edge and impact
→ Create connection without the hard sell
→ Win business and loyal advocates who champion your cause
Conversion-focused website copywriting services
Ready to turn your website into a sharp conversion tool for your business?
WEB COPY REFRESH
WHO IS IT FOR?
→ Founders & brands with a clear vision that want words with impact (but might not have the budget or time for a full rewrite)
Your website’s live, and you know your offer. You’re looking for a conversion-focused copywriter to make this content convert better, and win more business.
INCLUSIONS ↓
Refreshed web copy to fit your current web design, presented in a designer-ready copy deck:
- x 1 hr briefing call to review what’s working and what’s not
- Conversion-focused SEO copywriting for up to x5 standard web pages
- Clarity of marketing messaging, brand voice, and style consistency
- Proposed changes to structure and flow
- On-page SEO optimisation
- x 2 rounds of edits and final proofread
- Meta data including titles, meta descriptions & title tags
Timeline: 2-3 weeks
Investment: from $1,250 USD based on 3-5 website pages
Optional add-ons: + $150 per extra page (based on existing material) + content marketing options available at a reduced rate
FULL STRATEGY WEBSITE COPYWRITING + SEO
WHO IS IT FOR?
→ Founders ready to nail their messaging from the start
→ Brands hitting reset as their business levels up
You’re ready for website messaging that captures your core purpose, resonates with shared values, and becomes your biggest growth tool.
INCLUSIONS ↓
Brand new SEO web copy for your new or existing web design, presented in a designer-ready copy deck:
- Pre-briefing brand questionnaire
- 1.5hr briefing call to include a deep-dive into your product or service
- Conversion-focused SEO copywriting of up to x5 standard web pages
- SEO keyword research & on-page optimisation
- Core marketing messaging
- Wireframes of proposed structure & flow
- Brand voice & style development
- x 2 rounds of edits and final proofread
- Meta data including titles, meta descriptions & title tags
Timeline: 4-6 weeks
Investment: from $2,500 USD based on 5 website pages
Optional add-ons: + voice of customer research / interviews (client testimonials) + $350 per extra page + content marketing options available at a reduced rate
WEB COPY WRITTEN FOR HUMANS, OPTIMISED FOR THE BOTS
My approach is simple. I help you own your message and lead with an edge only you can claim
With audience insights, on-page SEO strategies, and values-based messaging, my website copywriting services are geared to help your site connect and convert ~ winning over conscious buyers who expect more from the brands they choose.
HOW IT WORKS
1. Discover
Reach out and let’s talk about the details of your project. With the full project scope I can give you an accurate quote. All that’s needed is 50% upfront payment to kickoff the project, then we’ll dive in to the briefing.
3. DRAFT
Wireframes and first draft copies will be delivered to the agreed timeframes for your review and input before final drafts. Two rounds of edits are included as standard ~ usually ample to get the copy exactly where we want it.
2. Define
Depending on the size and scope of the project, this is where we will jump on a Google meets to thrash out the details. Then I can go away and begin work on the SEO keyword research, page structure, and messaging.
4. DELIVER
On final draft sign-off, I’ll deliver the final copy deck to your inbox via either Word or Google Doc format for you to handover to your designer. Once the final invoice is cleared, the copy is yours to use!
BRANDS THAT ARE SHOWING UP
Lisa has a knack for crafting words that are not only creative, but strategic. She understands how to balance brand voice, SEO, and engagement, making sure every piece serves a purpose. On top of her talent, Lisa is super easy to work with and makes collaboration incredibly smooth. If you need a copywriter who’s sharp, reliable and knows how to make words work, Lisa is the one to call.
If you’re looking for a copywriter you’ve just found THE one! Lisa is not only a word boss, but she also takes every opportunity to think outside the box with layout options. Put that with a fast turnaround and a great personality too, you’re onto an absolute winner by working with Lisa.
Working with Lisa on our new website was a game-changer. My biggest challenge was writing content, but Lisa took that burden off my shoulders. What really impressed me was her skill in capturing our brand’s voice. The copy was spot on and had the right tone. I’d recommend Copy By Kudo to anyone who lacks confidence in their writing skills, or needs a specific tone reflected in their website copy.
FAQs
What is on-page SEO?
On-page SEO is all about optimising individual web pages to help them rank higher and pull in more traffic from Google. This focuses on things like content and keywords, structure, meta data and heading tags, linking, and the overall user experience.
I specialise in on-page SEO copywriting to give your web copy the best chance at ranking.
Do you offer web design too?
When it comes to web design and development, you need a pro who can take your web copy to the next level.
Lucky for you, I collaborate with some fantastic web designers who can build you a fast loading, and super slick website within a few weeks.
When shall I book in with you?
For all web copy projects, lead times vary between 3-6 weeks. If you already have a designer lined-up ready to go, we can develop the copy alongside design, reducing your timelines for go-live.
Can you write web copy for my industry / niche?
From professional services to healthcare, tech, finance, hospitality, tourism, retail, and real estate ~ I’ve written for a broad range of happy clients across a range of industries and business sectors.
If your project needs words, I can write them.
Do you offer super quick turnaround?
Depending on the size and scope of your project I will always try my best to help you out. If not, I have a great source of referral partners who may be able to help. Rush projects may cost extra, so get in early to avoid paying more than you need to.
What makes your website copywriting services different?
I bring a creative edge, technical know-how, and over 10 years of experience to an industry that is saturated with experts. When you partner with me, you’re getting more than words on a page. I put in the work to understand your audience, your unique goals, and get your message across to the people you do it all for.