B2C copywriting portfolio
SELECT PROJECTS FOR THE RULEBREAKER CHANGEMAKERS & TRENDSETTERS
01
MEDIA & CREATIVE
Web copy refresh and tone of voice for an adventure photographer and videographer set on capturing your love story through film ~ usually up a mountain.


02
SUSTAINABLE WELLNESS
A collaboration on key messaging and tone of voice. These are health and wellness supplements that come full circle from the ocean (minus the fishy burps!).
02
SUSTAINABLE WELLNESS
A collaboration on key messaging and tone of voice. These are health and wellness supplements that come full circle from the ocean (minus the fishy burps!).

03
NATURAL FERMENTED CRAFT BEVERAGES
Brand positioning and web copy for a product you don’t see every day ~ fermented with all natural ingredients and top quality honey nature provides.


04
LIFESTYLE & TRANSFORMATIONS
Web copy and brand positioning for garden coach and landscape designer, on a mission to turn your garden into a sanctuary.
04
LIFESTYLE & TRANSFORMATIONS
Web copy and brand positioning for garden coach and landscape designer, on a mission to turn your garden into a sanctuary.

05
HEALTH & RECOVERY
SEO web copy for physiotherapy clinic focused on a biopsychosocial model for pain management and recovery ~ that’s body, mind, and soul to you and me.

B2B copywriting examples
Looking for something specific to your niche?
Here’s a range of other industries and professionals I’ve written for…